Orbit are a FinTech start-up created by Future Fintech Group (FTFT). FTFT have strong connections and business routes in the Chinese market but aim to spread their new products within the UK.
Project role:
UI/UX Designer
Industry:
FinTech
The Project
Orbit are a FinTech start-up created by Future Fintech Group (FTFT). FTFT have strong connections and business routes in the Chinese market but aim to spread their new products within the UK.
The brief, in a nutshell
The aim for their new banking app and website is to help create connection within a digital ecosystem that helps both their personal and business customers access, pay, and search for essential services to those living or traveling to the UK.
Challenges/Conclusion
The first challenge was to nail the art direction. I worked closely with a 3D & motion team to really help tell the narrative of travel, and using some swift transition to relate the travel aspect to fast transaction.
